Why this template
The Editorial Cookbook template is built around a 48-page rhythm — long enough to tell a real story, short enough to read on a phone in one sitting. It is the layout we reach for first when a food & beverage team wants something that feels considered without having to brief a designer. The extended pacing keeps each spread doing one job: a hero, a story, a proof point, a CTA. The cover is sized for the social share, the inside front cover holds a half-page editor's letter, and the spreads alternate between photo-led and text-led so the eye finds new rhythm on every turn. Pre-wired for live updates, QR-table distribution, ingredient and allergen callouts, the template ships sensible defaults you can publish as-is and only adjust if you have a specific reason to.
What is included
- Pre-set page dimensions tuned for both A4 and US Letter source PDFs
- Mobile fallback that stacks spreads vertically on phones below 480 px
- Single accent colour (#F4A261) driving every secondary palette token
- Default cover spread reserved for a 1500×900 hero image
- Recommended feature presets: analytics on, password off, custom domain ready
- Heading hierarchy that satisfies WCAG AA out of the box
- Built-in spread for live updates, QR-table distribution, ingredient and allergen callouts — toggle on without re-designing the layout
How to use it
- Export your source PDF at 150 DPI, sRGB, with embedded fonts.
- Pick this template inside FlipCraft and upload the PDF — the template applies automatically.
- Replace the cover spread with your highest-resolution image.
- Tweak the accent colour to match your brand.
- Publish to a stable URL and start sharing.
Pairs well with
This template pairs especially well with the live updates, QR-table distribution, ingredient and allergen callouts parts of FlipCraft. The food & beverage use-cases that ship every quarter tend to share the same workflow: lock the cover, drop in the source PDF, swap the accent to the brand palette, enable analytics, publish. The Editorial Cookbook template assumes that flow and gets out of the way. Teams who publish more than four issues a year on this template typically clone it once, freeze the clone as their house style, and use the master only for experiments — which is also the workflow we recommend.
Browse our 100 use-case playbooks for concrete examples in the food & beverage world, or jump to the feature guides to decide which extras to enable on launch day.